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Social Media

Social content lets brands show their real and playful side. I create content systems that keep stories consistent, creative, and flexible so we can move quickly when needed. I work with creators, design assets, style eye-catching food like “mermaid toast,” shape campaigns, and organize calendars and content libraries. My focus is always on clarity, personality, and building connections. I blend thoughtful strategy with approachable creativity, leaving space for experimentation and listening to what brands need.

Mermaid Toast, image and caption
Streats x NEXDINE
Peeled IG Feed
Woodstock Belive in Good holiday promo
Peeled IG Feed
Peeled IG Feed, "Clusters" Product Launch
Nut Butters Bringing Queen Bey Energy
Nut Butters Bringing Queen Bey Energy
Nut Butters Bringing Queen Bey Energy
Happy Halloween from Woodstock
Women in Farming Campaign
Toast Tuesday
Women in Farming Campaign
Rising Moon Pasta
Woodstock Foods
Toast Tuesday
Social Media Content
Social Media Content Foodie
Peeled Snacks Social Media Planning
Armful of Peeled Snacks, Holiday Promo
Peeled Snacks Social Chili Mango Giveaway

Plan it

  • Content Calendar Development

  • Cross-Channel Campaign Planning

  • Audience + Trend Insight Gathering

  • Social KPI Setting + Performance Tracking

Make it

  • Visual Asset Design [static/motion]

  • Copywriting for Voice, Tone + Engagement

  • Content Creator Collaboration + Briefing

  • Asset Library + Template Systems ​

Grow it

  • Community Building + Engagement Strategy

  • UGC + Influencer Partner Programs

  • Analytics + Reporting Insights

  • Feedback Loops

  • Iterative Content Optimization

We had the pleasure of working with Christine, as a contractor arrangement, on and off for the past 4 years until she took her latest position.She helped with strategic thinking and creative design solutions for large national retailers and other fortune 500 partners. Christine played an important role as a senior member of the design team—her understanding of design processes, customer journeys and results driven solutions has been missed since she left the team. However, she has been extremely missed for her bright personality and sense of humor—Christine was a joy to work with and we’re glad she has continued on her path as a strategic design professional.

Paul Dozois, Creative Director
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